Mookie Betts x KBO League Opening Day Promotional Video

Red Phoenix Entertainment was proud to support Mookie Betts and his team at VC Sports in the Korean localization and promotion of Betts’ KBO League Opening Day video, an initiative conceptualized and launched by Mookie to promote Korea and the game of baseball globally.  Red Phoenix Entertainment collaborated with Mookie Betts and VC Sports to help translate and direct the video while also assisting in all Korean public relations efforts.  The initiative received tremendous reception from KBO League, audiences across Korea, and the greater global sports community, and made headlines across American and Korean media outlets.

In the video, Betts, a transcendent superstar, highlights top KBO League talent for the 2020 season and celebrates what makes Korea and Korean baseball so special: its culture, people, and food. 

Credits: Mookie Betts,  VC Sports, Shadow Lion

Client: VC Sports
Link: Vimeo
Date: July 20, 2020

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